IDERA Announces New SQL Traffic Accelerator

New Tool Delivers Enhanced Performance, Greater Data Security for SQL Applications, and Improved Replication Speeds

HOUSTON – MAY 13, 2014 – IDERA, a leading provider of application and server management solutions, today announced SQL Traffic Accelerator, a new product that accelerates and secures SQL Server traffic across the network. IDERA will present the new product and discuss customer value this week at TechEd Booth #227.

SQL Traffic Accelerator provides the following measurable benefits, enabling users to quantify results and reduce unnecessary spending on hardware and bandwidth:

Accelerated Application Performance – Applications utilizing a SQL database backend will see performance improvements of up to 10x.

Real-Time Replication Over WAN - Advanced compression and data packet optimization reduces bandwidth requirements, enabling even poor connections to perform like high speed LANs.

Enhanced Data Security - Provides end-to-end data encryption to extend transaction security across a network.

Improved Cloud Application Performance - Reduces perceived latency and lowers bandwidth utilization to eliminate bottlenecks for cloud-present application ecosystems.

“Public cloud migrations, data center consolidation, and the use of shared collocation facilities have placed many database systems remote from users, middleware tiers, and the rest of the application ecosystem,” said Josh Stephens, Vice President of Product Strategy at IDERA. “These movements create latency within database-oriented applications. SQL Traffic Accelerator is the secret weapon that improves application performance, ensures data integrity and reduces bandwidth consumption,, whether the SQL Server is cross the WAN, in the cloud, or down the hall. Once again, IDERA provides a tool that makes the DBA the hero.”

Pricing and Availability

IDERA’s SQL Traffic Accelerator is available today starting at $1795 for one instance. For product information or to download a free trial, visit



IDERA is a leading provider of application and server management solutions. IDERA provides a wide variety of application performance management products including the IDERA line of SQL Server management tools, the Precise line of end-to-end application performance management products, and the SaaS-based CopperEgg cloud-focused server and application monitoring solution.  Headquartered in Houston, Texas, IDERA is a Microsoft Managed Partner and has over 13,000 customers worldwide. Contact IDERA at +1-713-523-4433 or visit for free trials, free tools and more information.


IDERA is a registered trademark of IDERA, Inc. in the United States and a trademark in other jurisdictions. All other company and product names may be trademarks of their respective company.

Press and Analyst contact:

Carrie Ward, PR for IDERA, 832-407-5347, [email protected]

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